Posts tagged professional portraits
Embodying Grace and Precision: Madison's Headshot Session

Madison’s headshot.

Skilled hands and a grounded presence are paramount in the world of medicine. That’s where Madison, one of our most recent clients, is venturing with her life. She is currently heading into her residency. With her love for working with her hands, she wants to end up somewhere in the field of surgery. In order to put her best foot forward with her residency applications, she came to us for a professional headshot.

From the moment Madison stepped into the studio, her body language communicated authenticity and grace. Her warm, easy-going nature and smile - which reminded me of the beloved character Winnie from The Wonder Years - exuded a sense of approachability and professionalism. Her personality, coupled with her choice of a classic navy blazer in a modern cut and paired with a minimalistic ivory satin blouse and simple gold necklace provided cohesion to the personal brand Madison wanted to exemplify. By avoiding distractions in her clothing choices, the focus remained on her captivating gaze, which mirrored her determination and enthusiastic dedication to her craft. These elements helped highlight her refined elegance and would, most certainly, appeal to her industry directors. The resulting headshots beautifully portrayed her as a skilled professional with a commitment to excellence and a strong desire to build trust with her employers, peers and future patients.

Madison's headshot session was a true reflection of her unique qualities and aspirations. With her grounded presence, love for working with her hands and warm demeanor, she epitomizes the ideal candidate for surgical residency. As she ventures further into the world of medicine, Madison's headshots will serve as a visual representation of her remarkable qualities and inspire confidence in those she encounters along her path of healing and care.

How to Look Good in Photographs | Winston Salem Photographer Jasper & Fern

I’ve often rejected the cultural use of the word “photogenic.” Mostly, because this term is used negatively ninety-five percent of the time. I hear, too often, people cutting themselves down for not being photogenic, stating their face will break my camera. While I can appreciate the ease that laughing at this self depricating joke can bring, it also comes with a sensitivity. The reality of the situation is, anyone can have a bad photograph taken of them. Just as equally, everyone can look good in a photograph. The good news is that looking good in a photograph is a simple formula. Of course, I’m chuckling at using the term “simple” because there’s actually quite a bit of personal work that goes into this two step process.

The one element that makes the biggest difference is believing yourself. If you want to appear confident you have to believe in yourself. Body language and your wardrobe will help but, if you are feeling insecure, it will show up in your expression. Whatever your belief about yourself is, it will radiate through the details - be it the corner of your mouth, slight tilt of your brow, your smile not reaching your eyes, a slight falling of your muscle in your temple instead of a lift. These details have the power to transform how we appear in front of the camera. When we feel self-assured, it positively affects our body language, facial expressions, and overall demeanor, resulting in more captivating and authentic photographs.

The second element is vulnerability. In order to show up authentically, you have to be willing to let your mental walls come down. A lack of vulnerability mostly shows through muscle tension, though it can also show up in the same locations a lack of confidence will. Just check out the three photographs of me below. While this session was one of my recent favorites - because I was feeling good about myself and the results showed it - there were still moments in the session that I could see my mentality falter.

The three stages of getting my confidence to show through. The furthest left image of me shows my confidence faltering. The second shows me slightly more confident but a bit stiff because I’m not fully engaged mentally. The last photograph shows my confidence in my expression and body language.


It's essential to remember that comparing ourselves to others can be detrimental to our self-esteem. In a world where culture often showcases only highlights and successes, it's easy to fall into the trap of feeling inadequate or "less than." This makes it all the more important to recognize that we rarely know the full story behind someone's seemingly perfect “photogenic” image. Give yourself - and them - grace, remembering that we don't always see each others struggles, insecurities, or challenges we might be facing. We all have our moments of vulnerability. The next time you step in front of the camera, give yourself a pep talk, recall what you are good at and what you like about yourself. Do your best to put yourself in a positive mindset and let your confidence and authenticity shine through. Feel the relief in realizing that your strengths are not only genuine but also inspiring to others. Embrace yourself, for you are truly valuable, and your portraits will reflect the incredible person you are.

Redefining Stereotypes | Naijla's Headshot Session
I want to show people that Muslim women do not need to be dark, drab and hidden in the background. They can be vibrant and full of life.
— Naijla F

Meet Naijla, whose radiance captivates everyone she encounters. We were fortunate to meet through her participation in the Women's Emerging Leaders program held by HandsOnWSNC. With an undeniable aura of professionalism and warmth, Naijla effortlessly embodies the qualities of someone you can't help but be interested in engaging with. Her confidence is evident in the way she carries herself, a testament to her unwavering belief in her abilities and the value she brings to any conversation or setting.

As a Muslim woman, Naijla fearlessly challenges stereotypes, breaking free from the misconceptions that often surround her identity. With her choice of vibrant clothing and hijabs, she stands testament to the fact that Muslim women need not be confined to dark, drab colors or hidden in the background. Instead, she boldly embraces her faith and cultural heritage, showcasing the beauty and diversity that exists within her community.

Naijla's infectious smile and laughter are windows into her genuine joy and zest for life. Her laughter resonates with an undeniable authenticity, revealing her inner light and uplifting those around her. Approaching Naijla feels natural and effortless, as her kind nature instantly puts others at ease. Whether engaging in discussions about leadership, diversity, or the challenges faced by women, Naijla's unique perspective and unwavering positivity make her an inspiring voice worth listening to.

Naijla serves as a beacon of inspiration. Through her unapologetic presence, she breaks down barriers and opens doors for others to follow. Her professional demeanor, combined with her vibrant spirit, exemplify the power of embracing one's true self and refusing to be defined by societal norms giving true empowerment to our differences and embracing the full spectrum of our identities.

Disarmament | Martha's Headshot Session

With a laugh and mischievous grin, Martha looked across the table at me “Do you know someone called me disarming?” Her smile grew. “I didn’t know what to think when they said that but they finally explained that they see me as someone who easily takes down [people’s] walls.” After knowing Martha for almost a year, I had to agree. She’s someone who you instantly relax around and want to share a sweet tea with, sitting in rocking chairs on a front porch staring at the humming birds that are frequenting the bushes along the railing. At the same time, however, Martha is as professional as professional gets. She cares deeply for the clients she serves through SpotOn, only wanting them to have the helpful tools at their disposal.

Not too long ago, Martha and I got together to plan out her headshot session. “I want two photographs - one that shows my serious side and another that reflects a not-so-serious Martha. I need to look professional but I like how I look when I laugh and smile.”

I need to look professional but I like how I look when I laugh and smile.
— Martha C.

To best serve her needs, I decided to take a few contemporary headshots without her SpotOn equipment that could focus on her friendly demeanor. Then, I wanted to incorporate her SpotOn equipment so she could have personalized photographs that matched the content she shares online, to use in her marketing materials and for a unique way to stand out in her Zoom conference calls.

Since delivering her final headshots, Martha has been using them any place she can. She even shared that she’s never gotten so many compliments on a photograph of herself. I was with her one day when she was sharing about her new headshots to some peers in our networking circles and she began to tear up as she expressed her gratitude for putting her insecurities to rest. “The photographs are wonderful and I'm happy to have them, especially since I've been using the same single photo across the board for way too long.” 


It’s always a special opportunity to help boost someone’s confidence and give them an extra mental edge when they market their work using one of their new headshots. It’s even sweeter when we get to work with people we know and get to see the continuing results!