9 Impactful Places to Use Your Headshot | Winston Salem Small business and Headshot Photography
An effective online presence is the difference between a business reaching customers, getting the job you want, connecting with the people you need to meet in order to grow and missing opportunities.
The good news, is that you’ve taken the first step and you’ve had your headshot made with us!
But, now that you have an impactful professional headshot - what’s next??
We’ve made it simple and created a comprehensive list of the best places you can utilize your headshot to market yourself.
9 Impactful Places to Use Your Headshot
1. Professional Social Media Accounts
Professional social accounts like LinkedIn are a must! Social media can help you connect with the modern workplace whether you are an employer, employee or a business owner. Having a sleek, professional headshot can level you up in the eyes of your network!
2. Online Professional Profiles
Not to be confused with Professional Social Media Accounts are your Online Professional Profiles. Online Professional Profiles are essentially directories of individuals who have specialty services. For medical and health professionals, there seems to be a new directory on every corner of the internet!
While some profiles, like the ones on Psychology Today, give great features to their individuals and showcase their headshot, we’ve seen some pretty cluttered directories where you can barely see the professional.
It’s important that your headshot can stand out amongst the flood of professionals AND stand out when you are squished into a tiny menu.
3. Your Email Signature
Adding a headshot to your email signature is an easy means to sending a personal and refined touch into someone’s inbox!
4. Your Website or a Meet the Team page
If you own a business and want to make a personal connection with your client, adding your headshot and your staff’s headshots to an Meet the Team or About Me page is a great way to establish rapport!
As a small business, people yearn to see who the heart is! Let people get to know you through more than your products and services.
Relationships mean so much more when we see the person on the other side.
5. Marketing Materials
From business cards to mailers, brochures, billboards, benches, t shirts and more - you can truly help people become familiar with your face and who you are by incorporating your headshot.
6.
Presentations, Events and Speaking Engagements
Are you or your business being featured at an event?
Hosting an educational event or fundraiser?
Maybe you are giving a speech or even introducing another speaker?
All of these are great opportunities to share a headshot.
7. Online Meeting Platforms
Programs like Zoom and Google + / Google Chat were growing in popularity even before the pandemic. Then, when everyone had to work from home, they became a life essential! With as much as we all used these online meeting platforms, I know you have experienced a situation for either yourself, a peer or some other unlucky attendee who’s had to unexpectedly turn their video off and leave nothing but their initials or an unprofessional candid they threw in there because it was all they had left on the screen for all to see…
Yup. It doesn’t always leave a great impression or help you connect with someone!
That’s why adding your professional headshot on these programs is a must.
The possibilities of your headshot placement are endless, meaning the number of great first impressions you make on potential clients are too.
We are excited to see you grow your presence. Let us know if there is anything we can do for you!
8. Grant Writing
Depending on the grant you’re writing, having an approachable headshot that showcases your personality can help you stand out from the other applicants.
9. Media Releases and News Articles
People are more swift to remember faces than names. Including your headshot in any feature or article will help build your recognition.